ABOUT

Amanda is a Senior Art Director at Wieden + Kennedy.

Holder of two Master's degrees only marginally related to advertising, Amanda found her way into the industry thanks to the promise of a $250 KFC voucher—a story she'd happily share over a coffee or a spicy marg.

What started as an unlikely detour turned into a career spanning nearly a decade, award-winning work, and stints at The Monkeys, BMF and most recently, W+K. Along the way, she's worked on everything from fast-food giants and telcos to governments and global tech brands.

Spanish by heritage, Filipino by birth and Australian by choice, Amanda's unique perspective has been shaped by a life lived across cultures and continents. It's a point of view that shapes her work, and the lessons she shares as a three-time AWARD School speaker and tutor, and mentor to creatives silly enough to take her advice.