KFC

Picklecore (2026)

Macca’s

Dunked (2026)

McCafé

You Deserve a Little Treat (2025)

NEXT CAMPAIGN >

CONTACT

AMANDA ALEGRE
Senior Art Director
Wieden + Kennedy
Sydney, Australia

AWARDS

CLIOs
BRONZE, Film Craft: ALDI, Go Big on the Little Things
BRONZE, Fashion & Beauty: Modibodi, Postpartum Unfiltered

WEBBYs
WINNER, Social Media Campaign: MLA, Share the Secret Recipe

ONE SHOW
FINALIST, Interactive/Online - Modibodi, Postpartum Unfiltered

D&AD
SHORTLIST, Photography: Doco - Modibodi, Postpartum Unfiltered

SPIKES ASIA
SILVER, Travel, Leisure, Retail etc. - ALDI, Go Big on the Little Things

AWARD
BRONZE, Film Craft: ALDI, Go Big on the Little Things
BRONZE, Best Integrated Campaign: ALDI, Go Big on the Little Things
BRONZE, Film & Ent. - Cinema: ALDI, Go Big on the Little Things
SHORTLIST, Integrated Campaign of the Year - Macca’s, I’m Ruinin’ It
SHORTLIST, Creative Strategy - Macca’s, I’m Ruinin’ It
SHORTLIST, Film - TV 30+ - DoT, Don’t Let a Car Change Who You Are
SHORTLIST, Film - TV - DoT, Don’t Let a Car Change Who You Are
SHORTLIST, Film - TV 30+ - ALDI, Go Big on the Little Things
SHORTLIST, Social Content Creation - MLA, Share the Secret Recipe
SHORTLIST, Social Video, Campaign - MLA, Share the Secret Recipe

EFFIES
WINNER, Advertiser of the Year - Macca’s, I’m Ruinin’ It
GOLD, Short-term Effects - Macca’s, I’m Ruinin’ It
SILVER, Short-term Effects - ALDI, Go Big on the Little Things
BRONZE, Restaurant & Food Delivery - Macca’s, I’m Ruinin’ It
BRONZE, Sponsorship Activity - Macca’s, I’m Ruinin’ It
BRONZE, Challenger Brand - ALDI, Go Big on the Little Things
SHORTLIST, Insights & Strat. Thinking - ALDI, Go Big on the Little Things
SHORTLIST, Return on Investment - ALDI, Go Big on the Little Things
SHORTLIST, Retail - ALDI, Go Big on the Little Things

B&T
WINNER, Best TV Campaign: ALDI, Go Big on the Little Things
SHORTLIST, Best Integrated Campaign - ALDI, Go Big on the Little Things
SHORTLIST, Diversity - Modibodi, Postpartum Unfiltered
SHORTLIST, Bravery - Modibodi, Postpartum Unfiltered
SHORTLIST, Content Marketing - Modibodi, Postpartum Unfiltered

MUMBRELLA
WINNER, Integrated Campaign of the Year - Macca’s, I’m Ruinin’ It
SHORTLIST, Campaign of the Year - ALDI, Go Big on the Little Things
SHORTLIST, TV Ad of the Year - ALDI, Go Big on the Little Things

ADNEWS
WINNER, Brand Partnerships: Modibodi, Postpartum Embodied
SHORTLIST, Ad Campaign of the Year - ALDI, Go Big on the Little Things

CAMPAIGN BRIEF: THE WORK
WINNER, Work for Good - Modibodi, Postpartum Unfiltered
WINNER, Print Craft - Modibodi, Postpartum Unfiltered

AD STARS
WINNER, New Stars: Print - Wavepark, Play God

ADAGE x CANNES LIONS
FINALIST, Creativity Competition - The Pencil

YOUNG GLORY
SILVER, Professional Category - The Diversity Brief
BRONZE, Professional Category - Swapping Out
FINALIST, Professional Category - Stolen Ratings
FINALIST, Professional Category - Conspiracy Cam
FINALIST, Professional Category - The Wibbling Alliance

BESTADS
PICK OF THE WEEK x 3

LITTLE BLACK BOOK
WORK OF THE WEEK x 3

ACCOMPLISHMENTS

University of Sydney, Master of Int’l Business Graduate
University of Sydney, Master of Commerce: Marketing Graduate
Bachelor of Arts, Communications Honours Graduate
Award School, Speaker x 3
Award School, Tutor x 3 (2024 NSW Top Student)
Award School, Panel Chair - Commercial Creativity
Award School, Judge
Launch Program, Judge
Award Uni Graduate
Award School Graduate
Creative Megamachine Graduate with Jason Bagley
(Ex-ECD W+K Portland)
Presenting with Confidence Graduate, NIDA
Science of Wellbeing Graduate, Yale University

AGENCIES

Wieden + Kennedy
BMF
The Monkeys
Karmarama (London)
Emotive

CLIENTS

Mcdonalds
Nike
ALDI
Australian Gov’t
Google
YouTube
Modibodi
MLA
NRMA
Telstra